You are familiar with the activities of companies like Facebook or Google. However, that’s just the tip of the iceberg. Governments and corporations want to know about your online activity and new digital marketing strategies are based on data and information companies get from data mining. According to Handy, you should take appropriate steps to prevent websites and corporations from tracking your every move online. To make your online browsing more private here’s a few steps you can take:
Tips & Tricks
- Clear your browsing cache and history regularly – You may be familiar with “cookies”. They usually pop up on numerous websites when you open it. They are files that get stored on your computer and claim to “enhance your browsing experience”.
That is true to a certain extent. However, they can also be used to track your online activity. Unfortunately, you have to allow cookies to access most websites. But clearing up your browsing history and cache regularly can go a long way to minimize that tracking.
- VPNs, can’t do without them – A VPN or Virtual Private Network, encrypts the data that moves in and out of your computer. It also works well to mask your IP address and even appear as if you are in a different geo-location. That means if a website is blocked in your country, you can access it by switching your IP to one from a different country with a VPN. Even if you aren’t really bothered about privacy, VPN has plenty of benefits to offer.
- Avoid obvious security questions – You have set up specific answers to questions that help you recover a forgotten password. For instance, your mother’s maiden name or the name of your first pet. You need to stop answering these questions honestly and treat them as passwords.
A hacker can find out your mother’s maiden name with a bit of difficulty. However, if they can compromise your account on one website, they can get access to your account on other websites with similar security questions. All your online activity can be compromised that way.
- Don’t link social media accounts – Accessing various websites with your social media accounts seems really convenient and intuitive to say the least. However, it comes at a great cost. Those websites and Facebook can track your online activity and if one website gets compromised your data gets exposed to all the other websites.
Even with secure login windows, you may be prone to phishing. A malicious website may show a login window that looks like Facebook but close attention to the domain name may tell another story. If you enter your id and password, it gets extracted and your Facebook account can get hacked.
Handy believes that you should use these steps to prevent websites, corporations, and governments from tracking your online activity. Or, at least, add as many hurdles as you can. Privacy is a primary concern with data becoming more lucrative than oil and you should take all the necessary steps to protect it.